Case Study: Productivity App

Crafting an intuitive UI for a mobile productivity app designed for Gen Z users.

Role

Product Designer

Industry

EdTech

Duration

1 week

Overview

Objective

To design the UI for a mobile productivity app aimed at 16-24-year-olds.

Problem

Young adults aged 16 to 24 often face challenges in organizing and managing their daily study plans and tasks. Current solutions fail to offer a mobile-first, intuitive experience that supports their need for seamless task management and productivity on the go.

UI Design

Style Guide: Considering the target age group, dynamic and vibrant colors were chosen to create an engaging and energetic visual experience. These colors are designed to resonate with young adults, fostering a sense of motivation and productivity while maintaining a modern and fresh look.

Wireframing: Starting with basic layouts to map out the structure, the wireframes evolved into detailed, polished designs that incorporate visual elements, ensuring a clear and functional user journey.

Overview

Objective

To design the UI for a mobile productivity app aimed at 16-24-year-olds.

Problem

Young adults aged 16 to 24 often face challenges in organizing and managing their daily study plans and tasks. Current solutions fail to offer a mobile-first, intuitive experience that supports their need for seamless task management and productivity on the go.

UI Design

Style Guide: Considering the target age group, dynamic and vibrant colors were chosen to create an engaging and energetic visual experience. These colors are designed to resonate with young adults, fostering a sense of motivation and productivity while maintaining a modern and fresh look.

Wireframing: Starting with basic layouts to map out the structure, the wireframes evolved into detailed, polished designs that incorporate visual elements, ensuring a clear and functional user journey.

Reflections

This project was a personal challenge aimed at rapidly developing a productivity app for young adults. With a focus on delivering a mobile-first, intuitive user experience, the goal was to create an effective solution within a limited timeframe. By pushing the boundaries of time management and design efficiency, the project was completed quickly, allowing for focused iterations on key features such as task creation, progress tracking, and reminders, all while maintaining a user-friendly interface.

Other projects

Copyright 2025 by Cansu Mat

Copyright 2025 by Cansu Mat

Copyright 2025 by Cansu Mat

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